Chamber of Commerce Member

Brand Introduction

Holistic Hair is a premium natural hair care brand made in New Zealand. The products offer innovative, safe and effective solutions utilising aromatherapy principles and ingredients obtained from nature, primarily plant carrier & essential oils, butters and extracts. The range consists of cleansing, conditioning, extra care and styling products in beautiful eco-friendly packaging.

Brand Story

Holistic Hair was founded in 2006 by a prominent NZ Hair Stylist & Trichologist. Trichologist's are specialists in scalp & hair disorders and take a holistic approach in helping people to achieve a healthy scalp & lustrous hair. Co-Owners Nicky & Jodene acquired the brand in 2015 and have carried on the Trichology legacy, having both studied at the World Trichology Society in New York.

Brand Philosophy

The word ‘Holistic’ in the brand name was carefully chosen and today remains a core philosophy of the company. The concept of holistic health underpins every aspect of product development and Holistic Hair focus on the science & symbiotic relationship of inner health and well-being to outer beauty.


In keeping with the holistic philosophy, natural and naturally derived ingredients are core to each of the formulations in the product range. Priority is given to plant-based ingredients, from sustainable resources that are biodegradable and provide beneficial properties to our formulations. We carefully research and source our ingredients both locally and internationally from partners and suppliers who uphold our values in quality, traceability and ethical practices.  Our products are free from ingredients that are proven to be either unsafe or irritating and we strive to achieve the highest possible natural origin status in every product.


Holistic Hair is a member of Cosmetics New Zealand an organisation that demands ethical standards and compliance with all relevant legislation. In creating specialist hair care products, it is a requirement to ensure the safety of a product before it goes to market. Holistic Hair has processes in place to ensure every ingredient is checked for safety and the final product has been trialled before it reaches the shelves.

Company Vision and Values

A pioneer in the naturals market the company’s vision is to continue innovating and developing leading-edge hair care.  Holistic Hair actively assists in the preservation of the planet by reducing, reusing and recycling for a circular economy. Partners and suppliers to the brand must uphold Holistic Hair® values in fair trade, human rights, accountability and traceability of ingredients sourced from sustainably managed crops that have a minimal impact on the environment. We are advocates of cruelty-free beauty and are proud to manufacture in New Zealand, a country that prohibits testing on animals.


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  • November 30, 2023 8:44 am local time

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